John Van Pelt

Art that Communicates and Surprises

 

 

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Lunder-Dineen Annual Report, 2015

I designed and produced this significant update to the client's previous format, while adhering to brand standards.

Safari Energy 'Book of Works'

I designed and produced this coffee table book highlighting more than 100 solar power installations.

Somerset County Public Health - Annual Report

I designed and produced this significant update to the client's historical format, while preserving their identity and enhancing stakeholder appeal.

Poetry Chapbook Cover

Concept, type, illustration, production.

What's Your Adventure? Guided Quiz

Conception, data model, interaction design, art direction, copywriting.

One of the client's challenges was how to accurately set customer expectations for what can be a quite challenging back-country engagement. Up till recently they had relied on a high-touch concierge reservation process, allowing staff to set those expectations. But as they wanted to build online booking facility, the web experience had to take up some of the slack. This "quiz" was part of the solution, "subversively" communicating an overview of activities, and ensuring users knew that "trailblazer" was an option.

Oracle logo

Oracle Suite Installers

I designed and assembled a series of about ten headers and splash screens to reinforce a common family brand.

North Wind Books newsletter cover

North Wind Books Newsletter

One of a series of seasonal newsletter-style catalogs for which I established a common grid and which I laid out and illustrated.

North Wind Books newsletter cover

North Wind Books Newsletter

Another edition in the series.

Pine Mountain Music Festival program cover

Pine Mountain Music Festival

I designed the covers for several of their annual Festival program booklets.

Keweenaw Museum of Art

Keweenaw Museum of Art

Fundraising brochure.

Van Pelt website

Van Pelt Art

An earlier manifestation of this web site.